Learn about Business from Melinda Gates

This video by Melinda Gates is chock full of marketing insights, and it is fun in some places – such as what happened when they built the toilets, and serious in other places – how close we are to eliminating polio. The simple differences between how a Coca-Cola Company can be successful in a third world country, and a non-governmental organization – ngo (i.e. non-profit type) cannot, are very revealing. Think about your marketing while you watch this video. Lots to consider.